Work — Fig. 03
Two businesses. Two working systems.
Not mockups — live systems, running right now, that you can click through yourself. Each one built and handed over within five business days.
Brisbane, Australia — Roofing
Southern Ridge Roofing
A family-owned roofing company, seven local specialists, three crews, registered Queensland contractor since 2008. The site leads with what actually matters to a homeowner mid-storm — who these people are, and how fast they answer.
Four services, each with its own clear entry point.
Trust signals up front, then a direct introduction to Sarah.
Sarah, mid-conversation: "I’m here around the clock — how can I help with your roof tonight?"
The CRM behind it
Every conversation Sarah has lands here — sorted by priority, timestamped, with SLA countdowns on anything urgent. Team accounts, not a shared passcode, so every action is attributed.
The board: New → Contacted → In Progress → Completed.
Every request: full detail, stage, assignee, and an append-only activity log.
Individual accounts per crew member, not one shared login.
Gold Coast, Australia — Landscaping
Evergreen Outdoor Living
A premium landscaping and outdoor construction studio, Gold Coast, established 2009 — fifteen years on the coast, a small number of considered projects a year rather than volume work. Same platform underneath as Southern Ridge, but nothing about the site or the tone would tell you that. That’s the point of building on a shared core: one engine, a completely different business on top of it.
Complete outdoor spaces, built to last — the core offering.
The process, laid out plainly, with Isla introduced as the entry point.
Isla, taking a brief: "Are you thinking about a new outdoor space?"
Trusted across the coast — client quotes on the same page as the process.
Your business could be the next case study on this page.
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